Tuesday 9 October 2012

3 Stellar Strategies for Optimizing Your Website's Backlinks

To get high quality backlinks isn't simply a case of going out and getting them from any place you like. They need to be optimized strategically so that the search engines take notice of them.We will be looking at three great techniques you can use to better optimize your backlinks.

It's important to understand that backlinks from high page rank sites are much more helpful than those from lowPR sites. One backlink from a PR7 site is worth quite a few from one that is PR2 or below. Google views a site's importance based on the page rank, so if you can get high PR sites to link to you then there's no looking back. So try to aim and get backlinks from sites that are at least PR3 so that you can make a better impact on the search engines. You may want to check the authenticity of a site's page rank before taking the time to get a backlink from it. In come cases, website owners create fraudulent page ranks to fool people. You can search online and find many services that help you in discovering the real page rank of a website. Looking at the cached page in Google is another way to determine if the page rank is authentic, because if it's not you won't see the same website but another one. 

Merely because they do it cheaper, you shouldn't be sending your link building work to countries like the Philippines or India. If you only look at the price with no thought to quality, you will suffer in the long term. Ensuring the quality of your backlinks is critical. Your search engine rankings will suffer if you have thousands of incoming links from hate or porn sites. Having control over the sites that are providing incoming links to you is important. Choose an excellent business with a great history if it is compulsory that you outsource.

Last, do not build your links too quickly. You want to naturally build your links via a slow process. Because of spammers, search engines do not like fast backlinks. So if you don't want to raise any flags then keep it slow and natural. Also, try not to do reciprocal links because they are also frowned upon. If you still want to do this, only do it in moderation. In conclusion, this article shows how important getting ethical backlinks can be. When you understand the principles of setting up your backlinks for SEO, you will never always receive credit for them from the search engines. Do not create your backlinks too quickly because you don't want to look like they were done unnaturally. Don't forget these tips if you want to receive targeted search engine traffic and stand out from the crowd.

No comments:

Post a Comment