Thursday, 6 September 2012

Blogging Success - 3 Tips For Making Your Blog More Reader Friendly

There are numerous blogging tips that will make your blog more reader friendly and interactive. However, the three blogging tips found herein are three of the most effective.

Tip #1: Never stop encouraging your readers to interact with your blog. The most successful blogs are those that actually invite their readers to take part in their blogs. One easy thing you can do is place a little blurb at the end of each blog post you make inviting your readers to comment on your articles with their own thoughts and opinions. Most blog readers are aware that they can comment, and most of them just need a little encouragement to do so.

Tip #2: Spice up your blogs with images! In this day and age you need to go out of your way in order to keep the attention of your blog readers. If you are posting articles without pictures your blog is going to appear rather boring. Therefore, you should spice your blog up with images attached to every article you write. The good news is that there are several websites that offer free stock photos for you to use.

Tip #3: Always read over your blog posts to make sure that they are well written. If you truly desire to maintain the attention of your readers and aspire to keep them coming back for more, then you need to make sure that your articles are easy to read and are free of common spelling and grammar mistakes.

Simply apply these three simple blogging tips to your blog and you will find that your readers will enjoy your blog much more.

When To Do PPV Instead Of PPC

To most internet marketers Google search is viewed as the best possible place, to have a website well positioned. SEO and SEM companies obviously make a lot of money, trying to satisfy the typical website owner’s never ending desire to see their website on Google page 1. And for many website owner’s, Google page 1 is an achievable outcome. Although SEO is almost never the right way to get it done.

In my view, SEO takes too long to achieve results. In fact, you may find, that it your case, it never achieved the desired result. While you sink a small fortune into an SEO companies attempt to hit the “moving target” that is search engine optimization, you could be going broke!

SEM is a much better choice than SEO as I see it, because if done right, your website is on page 1 of Google within a day or so. The outcome is predictable and measureable, and remains that way. You have prominent search engine placement, in front of highly targeted customers. And if your websites landing page is “doing its job”, you’ll have the customers you’ve “led to the water”, taking “a drink” when they get there.

But sometimes, a Google Adwords campaign, even done by the pros, is not possible for a particular website. Google (and Yahoo-Bing), both have strict rules, about what is and what is not, allowed to be promoted in their advertising programs.

You may own a site on a topic that they “don’t like”. You may have a site that is thin on information, and primarily functions as a capture page. Affiliate sites in general do not usually go over very well, with either Google or Yahoo-Bing.

If you have a website to promote, that is banned or blocked from the sponsored search programs, for whatever reason, you’re going to need to find an alternate way to get a lot of targeted traffic. That is when PPV might be the right fit.

PPV (aka pay per view) is not just an obscure channel on your TV that shows boxing matches. PPV in the internet marketing universe refers to cost per view advertising programs. And just like the name says, with cost per view advertising, you pay “per view” (as in when your site is shown on screen). This is opposed to pay per click (PPC), which is billed when a potential customer actually clicks on your sites online ad. PPV is much cheaper than PPC, in terms of the amount of visitors you can get to your website for the dollar.

A professionally run Google Adwords campaign; can get much lower cost per click rates, than you would likely get on your own. With a pro run Adwords campaign, you could be paying an average cost per click of .20-.30 cents (or as low as even .10 cents) per click. Often times the same campaign run by a laymen would have been paying a $1.00-2.00 per click (or more), on Adwords!

But a PPV campaign will generally average around .02 cents per click. Yes, you read that right.

And when you’re only spending .02 cents per click, your dollar goes pretty far. A few dollars a day in well run, pro, PPV campaign, can mean hundreds of targeted visitors to your website, each day!

So which one do I recommend?

After reading those numbers, you might be thinking, there’s no logical reason to “play ball” with Google Adwords (or Yahoo-Bing), and spend more per click in their sponsored search programs, when you can drive targeted traffic to your site at .02 cents per click. But that’s not a point of view I share.

Sponsored search programs when done right (by professionals), generally have much higher conversion rates than PPV campaigns. So, it’s still better to be on page 1 of Google, through Adwords (if your site is one that Google allows), than to have PPV as your only option.

However, PPV is your best option, if your website is one that is on Google Adwords “black list”. Because through a professionally run PPV campaign, you should get huge amounts of targeted visitors to your site, every day.
If your website is an affiliate site (that Adwords won’t allow)… Or especially if it’s a capture page, that just needs the visitor to enter their email address in a form… PPV is probably going to generate a giant amount of web visitors, and work well for you.

3 Tips For Making More Money With Kindle

We all want to ensure that we maximize the amount of money that we make with our Kindle sales. Writing or having a book written takes either time or money and we do not want to squander either. Here are three tips that you can use to make more money with the Kindle books that you publish.

Experiment with Pricing

Pricing on Kindle is a complex issue and in order to make sure that you are maximizing your sales revenue you need to experiment. It is difficult to say exactly how you should price your books because one pricing model will work in one genre but be wrong for another. 

One approach is to go for the maximum amount of sales and price your book at 99 cents. This is an approach that was advocated by Kindle novelist John Locke in his book How I Sold 1 Million eBooks in 5 Months. It should not be assumed that this is always the best approach however. Firstly at the 99 cent price point you only receive 35% of the sales price whereas above this price point you receive 70%. This means that you need to make significantly more sales at the 99 cent price point for this to work in your favour. 

Also price is not only a matter of supply and demand but also a signal of quality. All else being equal we assume something is of higher quality if it is higher priced. If you were to go into a department store and there were three blenders for sale it is natural to assume that the cheapest is of the lowest quality and the most expensive is the highest quality. With kindle books they will sometimes sell better if you price them higher. This may seem strange but it is usually due to this signalling of quality that the higher price gives.

Create a List

Amazon buyers as a demographic tend to be wealthier, better educated and higher income earners than the general population. This means that they are often excellent prospects. The great thing about using Kindle is a list building tool is that you are actually getting paid to build your list. I would not advise placing affiliate links within the book itself as my interpretation is that this is against the terms of service. Whether you agree with this interpretation or not having sales links inside your book will almost certainly result in some negative reviews as Amazon readers are sometimes sensitive to being sold too. 

It is far better to move them out of the Kindle book and via a landing page onto your email newsletter. You can then provide more information on the topic as well as promoting other products that might interest them. To do this simply add a short call to action at the end of the book such as offering a free report and a link to your landing page.

Use Your Book to Become an Authority

One of the best ways to use your Kindle book is to become an authority in your niche. People respect published authors and even if you don’t generate a huge amount of sales with your Kindle book its credibility building aspect can easily make up for this. For example if you offer graphic designs services you could publish a kindle book website graphic design. You will then be able to include in your homepage and about page that you are a published author.

Wednesday, 5 September 2012

2 Things To Do To Earn Money With Article Marketing

hen it comes to marketing on the internet, you need as many traffic sources as possible to make your website a success. Many people approach internet marketing as a way to make money fast. But in today’s day and age, there is no fast way to make money unless you have a ton of money to invest in advertising.

Advertising is the fastest way to get traffic to your website. But another great way to get traffic to your website also (and for free), is with article marketing. Some people use article marketing for traffic, and others use it to boost their search engine rankings. But in my personal opinion, I think you should use article marketing solely as a means of getting traffic… and if your website rankings happen to increase, then great. But don’t do article marketing for SEO - use it to get traffic and get your content syndicated.

If you’ve never heard of the term “SEO”, then it simply means “search engine optimization”, and it’s the process of getting your website to rank high in the search engines. Most marketers have a fair knowledge of how search engine rankings work, but the people who are truly experts with SEO are making a killing in their business using it. 

But back to my point. Use article marketing to get traffic and sales first, and then throw some backlinks to your articles so that they can rank high in the search engines. Some people don’t have the time to do all of this for their website, so they just submit a certain number of articles, and then move on to the next marketing strategy.

This is fine. You don’t want to put all your eggs in one basket. It’s best to diversify just in case one traffic medium dries up. So are you ready to learn how to make article marketing work for you? If so, then great! Here’s the first tip for making article marketing work in your business:

1) Write everyday

You can’t take a day off. If you want your business to boom, you need to write everyday. This is the same thing also when it comes to blogging. People want new content, and want to be updated with the latest news and information in your industry. This isn’t hard to do, even if you’re on a busy schedule.

Simply take 10 minutes out of your day to write 1 article, and submit them to the article directories. It’s best if you submitted to only the top 5, so leave the rest alone and don’t waste your time. Here’s another tip:

2) Go for traffic

Many people online want to do article marketing for SEO purposes. Instead of doing this, you should focus on getting traffic directly from the article directories, and when people post your articles onto their website. So don’t do article marketing forSEO reasons… use article marketing to get you traffic and endless sales.

I hope these 2 tips have helped you in some way to reach the goals that you are looking for in your business. Take these tips and keep them in mind when going to promote your online business further.

Good luck with your article marketing efforts.

Got Expertise? Get a Hollywood Gig as a Technical Screen Consultant

Lights. Camera. Action! If you’re a quiet, bookish sort of person who looks enviously at the glamour of Hollywood, there’s a little-known way you can participate in the excitement of a big-budget documentary, feature film or TV series: serving as a behind-the-scenes, off-camera technical script consultant.

Even when movies and TV shows take place in the realm of fantasy, they usually strive for some degree of authenticity and grounding in reality, and that is where they hire (and pay) authors, experts, professors and practitioners possessing unusual skills or backgrounds.

One Northwestern University professor who specializes in robotics and artificial intelligence, for example, served as a script consultant for a series on the Syfy channel about battling robots. He brainstormed plot concepts with the show’s writers, tweaked dialogue and suggested corrections for technical accuracy.

A Mount Holyoke College history professor got tapped as a resource for the BBC America series “Copper,” which dramatizes incidents involving the New York City police department during the Civil War. Producers even flew him to Toronto, where they shot the whole series, so he could continue to help make the characters, stories and action as realistic as possible.

A neurosurgeon who teaches at the University of Arizona offers medical ideas to “Grey’s Anatomy” and helps fine-tune the show for plausibility. He tells the writers whether a character should say “Give me the forceps” or “Give me the Number 10 Scalpel Blade.”

You don’t have to be a college professor or published author to quality for this kind of work, however. A guy I know teaches outdoor survival skills in the woods of Maine. Because he used to live in Alaska, he had the opportunity to advise a Discovery Channel outdoor adventure show on how the hero could make his way from the Alaskan wilderness back to civilization without food, water or tools.

A practicing attorney in Los Angeles has script consulting credits for four TV shows: LA Law, The Practice, Boston Legal and The Paper Chase. As you can tell from the other examples above, though, you do not have to live in California or near Hollywood to become eligible for technical script consulting work.

If you’re interested in experiencing and contributing your expertise to these kinds of entertainment productions, look for movie and TV industry directories where you can list your qualifications. There are dozens of them. In addition, you can attract attention from the right kinds of people by blogging from your expert point of view about inaccuracies you see and story themes you appreciate in movies and TV shows. Do so respectfully, of course, rather than scoffing at the bonehead stupidity and ignorance of the writers and producers.

And while you will probably enjoy your brush with glamour, don’t make any prima donna demands yourself. Those you are working for expect a cooperative, go-with-the flow attitude from you. Tim Smith, the survival skills expert I know, told me, “Remember that it's all about the show, not about you. They need you to be a team player.”

Clickbank Tips - Learning More about How to Make Money on ClickBank

Running an online business may be tough, but if you are intent in succeeding, you have to find out everything that you can in order to last and thrive in this kind of industry. Aside from selling your own products, you can also earn a lot by becoming an affiliate marketer. You can start the process by knowing more about how to make money on ClickBank. The method is only one of your many choices when it comes to affiliate marketing, but this is easy to learn and quite secure as well.

The most important thing for you to learn to ensure earnings from this method is to develop a mailing list. You have to develop ways in order to increase the number of names and email addresses on the list. It is your responsibility to give out newsletters to these people in ways that they will be interested with the kinds of products that you are offering. Aside from worthy newsletters, you have to develop ways to respond to each query to have more chances of converting a referral into a successful transaction that can give you potential earnings.

Tuesday, 4 September 2012

SEO your site and Watch The Cash Flow In

SEO your site and Watch The Cash Flow In

Many marketers these days don't pay much attention to SEO. The traffic promotion trend has leaned towards other ways to generate traffic and therefore sales. Some of the more popular ways are forum traffic, article writing and of course social media.

SEO is still the most powerful way to get consistant long term Free Traffic.

The main reason given by marketers for steering away from SEO is that it takes too long to get your website ranking high in google. The reality these days is that whilst that may be true for very competitive keywords, there are many keywords regardless of your niche that will still bring you thousands of targeted visitors. 

An effective keyword targeted SEO strategy will still get you the best traffic solution for your website for the long term.

Learn powerful strategies to force google to index your site in less than 48 hours.